BDR.AI is Revolutionizing Outreach & Partner Recruiting

If you’re a founder or revenue leader who hates cold outbound (or just doesn’t have the time to do it consistently), this conversation is for you.

In this short interview, David Bush talks with Alex Buckles (CEO of Forecastable) about why he decided to partner with BDR.ai as a complement to a partnership-led growth strategy and what changed once he did.

Alex shares how he moved from “manual effort + VAs” to a more scalable system that helped him segment ICPs, tailor messaging, increase connection acceptance rates, and spark more conversations without jumping in recklessly or treating automation like a set-it-and-forget-it solution.

Summary of the Best Takeaways

  • Automation is a complement, not a replacement. It supports what you already know works. It doesn’t replace strategy, messaging, or relationship-building.

  • Start with LinkedIn first. Even without email, consistent LinkedIn actions (connections, engagement, visibility) can drive meaningful conversations.

  • Segment your ICPs and personas. The real power comes from targeting different audiences with the right message not blasting everyone with the same pitch.

  • VAs help… but there’s a ceiling. At some point you hit time and cost limits, and automation becomes the leverage point to scale your reach.

  • Connections alone can justify the investment. Even if you don’t monetize every relationship immediately, building access to your ICP is a long-term asset.

  • Small actions create trust. Thoughtful profile engagement (likes, comments, follows, endorsements) builds familiarity and credibility over time.

Action Steps You Can Take This Week

  1. Define 2–3 key personas you want to reach.
    Keep it simple: pick the exact roles and industries you want more conversations with.

  2. Write messages per persona.
    Keep it natural, short, and aligned with how you would actually talk to someone.

  3. Add engagement actions.
    Like, comment, follow, and interact with the people you’re connecting with relationships grow through repetition.

  4. Refine based on signal not feelings.
    If acceptance is low, adjust targeting or message. If replies are low, adjust the offer or conversation starter.

  5. Scale after you see consistent early results.
    Once you’ve validated the process, expand volume and add additional personas and campaigns.

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Building Partner-Sourced Pipeline: Your Co-Selling Playbook