Once your Sales Rep gains the attention and right to share why they called, do they have a two sentence pitch that clearly articulates why they should talk to you?
“Name, what ConnectAndSell does is takes the problem of getting business people on the phone and makes it go away. Your Rep simply picks a list of prospects, dials into a phone bridge, clicks GO, and talks to a prospect on your list of few minutes”
What is your shocking value statement? If it’s feature based or non-compelling then why would a prospect take a call. Keep it simple, write two sentences for your sales team. Then make sure they use it… Over and over again!